Airbnb 招聘 Lead Program Manager, Organic Social（美国）

Marketing Program Management enables Airbnb’s teams to operate as effectively and efficiently as possible, driving Airbnb’s priorities through seamless day-to-day operations, strong stakeholder alignment, with an eye towards scale and efficiency. You bring creativity to the operational aspects of a Marketing team and deal with solving the "how," freeing up your peers to focus on crafting the "what." You anticipate how decisions are made, persistently explore and uncover new ways of doing things, and work collaboratively with stakeholders. You have demonstrated strong performance in your prior roles; you thrive in ambiguity and demonstrate problem-solving leadership with limited oversight. The Lead Program Manager on the Global Marketing Social team owns the operational strategy and execution excellence behind Airbnb’s organic social always-on content series — the recurring content programs that continuously build brand presence, community, and cultural relevance across platforms. This is a high-impact role that sits at the center of how Airbnb shows up on social every day. You are not just keeping content moving — you are defining how the Social team operates at scale. You think strategically about how always-on content ladders up to broader brand and business goals, identifying opportunities to evolve programming, sharpen prioritization, and make smarter tradeoffs as the landscape shifts. You will build and own the systems, governance, and ways of working that enable a world-class creative team to produce consistent, high-quality content across a global organization. Partnering closely with Marketing, Business, Strategy, Creative, and Production stakeholders, you ensure that always-on programming is planned, resourced, and executed with the rigor and intentionality of a major campaign — just at the speed and cadence of organic social. As the Lead Program Manager, you lead others from ambiguity to clarity. You can take a vague content concept or an emerging business need, think through it strategically, define a repeatable operational model around it, and drive it to sustainable, scalable execution — without losing creative quality along the way.

12年以上在项目管理、内容运营、账户管理或项目管理方面的工作经验。理解有机社交媒体内容的生产与发布流程。有在大型数字品牌或媒体组织中建立和运营重复内容项目或编辑系列的记录。长期战略思维与短期执行能力的平衡，以及对建立重复系统有偏好的能力。有在没有直接授权的情况下与创意和业务相关方建立强关系和影响力的能力。有调解、谈判和冲突解决的证明能力，特别是平衡创意质量与运营速度。有管理高流量、持续内容工作流程与跨职能团队的经验。有在国际范围内构建和扩展内容运营经验，包括本地化和翻译流程。