内容策略经理

我们正在与一个快速成长的消费品牌合作，寻找内容策略经理来帮助塑造他们与客户沟通的方式。这不是一个传统的社交媒体角色。我们寻找的是能够理解客户心理、能够发现有吸引力的内容角度、并知道如何将洞察转化为能够驱动行动的内容的人。你将负责开发内容和信息策略，撰写高绩效的文案，并帮助在多个渠道上制定内容策略。从广告脚本、电子邮件到网站内容和营销信息，你将在品牌吸引、教育和保留客户方面发挥关键作用。What you'll be doing: Developing content and messaging strategies across paid, email and owned channels; Writing ad scripts, email campaigns, landing page copy and educational content; Identifying customer insights and turning them into compelling content angles; Supporting creative briefs and campaign development; Measuring content performance and using insights to improve future output; Managing organic content planning and execution. What we're looking for: Strong copywriting and storytelling skills; Experience creating content that delivers commercial results; Ability to think strategically about audiences, messaging and customer behaviour; Experience working within a DTC, ecommerce or consumer brand environment; Someone who cares about performance, not just aesthetics; A proactive self-starter who enjoys ownership and autonomy. Nice to have: Experience within health, wellness, nutrition, supplements or consumer products; Exposure to paid social content, email marketing or customer lifecycle campaigns; Experience briefing creative teams or creators. Why join? High-growth consumer brand with ambitious plans; Genuine ownership and autonomy; Remote-first culture with flexible working; Bonus and equity participation; Fast-moving, low-politics environment; Opportunity to make a visible impact in a scaling business.

Strong copywriting and storytelling skills; Experience creating content that delivers commercial results; Ability to think strategically about audiences, messaging and customer behaviour; Experience working within a DTC, ecommerce or consumer brand environment; Someone who cares about performance, not just aesthetics; A proactive self-starter who enjoys ownership and autonomy. Nice to have: Experience within health, wellness, nutrition, supplements or consumer products; Exposure to paid social content, email marketing or customer lifecycle campaigns; Experience briefing creative teams or creators.

40,000英镑 + 奖金 + 股权

快速成长的消费品牌，有雄心勃勃的计划